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Custom-fitting: Opening a Tour pro's eyes

'If only I'd known then, what I know now!'


Posted: 27 October 2009
by Andy Raitt

golf custom fitting
Andy Raitt tries out new clubs on the range at Brampton Park

  GOLFERS ARE an odd mix. Almost without exception, we all have our own idiosyncrasies, habits and routines, some of them consciously, some sub-consciously. Golf is a game that demands routine to become consistent and to generate more reliability in striking the ball.

Tour professionals use a switch in their routine to implement change in their swing, their address position or even their alignment. In order to 'feel' good over the ball, it's imperative to address it the same way every time, the result of a good pre-shot routine.

Just as every golfer's habits vary, so do our attitudes towards change. Many of us - from club member to Tour pro - are happy to change equipment on a regular basis in the hope of finding the the perfect game. It might mean adifferent-shaped driver or iron head or slightly heavier putter.

Throughout my career, I have been one those players far happier to resist change and play with the clubs I know and trust. When playing the Tour, I'm forever asked by the friendly and enthusiastic staff on the respective Tour vans to 'try this new driver', 'have you seen these new shafts?,' 'we've got a cracking wedge to show you' or 'so-and-so's really playing well with this putter he's trying out'.

golf drivers
Andy Raitt (right) discusses specification options with custom-fit technician Paul Thompson

There's so much equipment available on the practice range to help us play better and improve our Tour statistics - from greens in regulation, to accurate driving and sand saves.

I admit I was blinkered and still use the same 3-wood I had in 1998 before I first earned a place on the European Tour!

But my attitude has changed at last! I visited the Titleist Custom-fitting centre at Brampton Park near Huntingdon last week and Wow! it sure opened my eyes to what I've been missing.

Like a ten-year-old set free in Toys R'Us, I was almost mesmerised by the range of clubs Titleist and Cobra has available. Among the irons are classic designs with bladed heads and some are cavity back designs with peripheral weighting to make the 'sweet spot' a little bigger. Some are a combination of the two to help fix a certain trajectory or shape.

As for drivers, there are adjustable heads, interchangeable shafts, moveable weights - almost every combination of loft, lie and face angle to create the perfect ball flight.

And after trying different combinations of loft and shaft, I cannot stress how important it is to get properly custom-fitted by the technicians at your local centre. With all the technology to hand as well as an expert eye, they can recommend the right shaft and loft to make the very most of your golf swing, especially those with a degree of consistency.

Having spent nearly ten years on Tour, I admit I've never taken taken full advantage of the equipment at my disposal, nor the expert help at hand alongside almost every practice range. I'd tended to stick with what I had and was reluctant to change for fear it might compromise what talent I had. If only I knew then what I know now!

I can't stress strongly enough that if you have a will to improve and are open to change it is seriously worth your fixing a custom-fit session with one of the nationwide technicians through your local pro. Apart from the £25 fee for the session, there's no obligation and indeed if you order the subsequent clubs through your pro it should be included in the price.

If you already have a reasonable and consistent golf swing you can buy a much-improved golf game by getting fitted for the clubs that will suit you. I guarantee you will see a difference!

Here are the links to some of the equipment I tried and my opinions of it.

Cobra S2 Forged iron

Cobra Pro MB iron

Cobra Pro CB iron

Titleist MB 2009 iron iron

Titleist CB 2009 iron

Titleist AP2 (2009) iron

Cobra ZL driver

*Former European Tour player Andy Raitt won the 2009 PGA Southern Region Order of Merit, was third in the Srixon PGA Play-Offs at Little Aston and will represent his Region in the 2010 BMW PGA Championship at Wentworth.


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Discuss this story

Looks like pros are even more reluctant to have their equipment analysed, than we are, other than through a coach studying their faults and trying to fix them.

I read this week that European Tour pro Stephen Gallacher recently visited the Applied Golf Technology experts at St Andrews. He said:
"They analysed my equipment and adjusted my clubs accordingly, like a golfing doctor's prescription. The results were astounding. It turns out my wedges were three degrees out – that’s about 15 yards of distance – and my 3-wood was also out. They have adjusted them to within 0.01 degrees and now they feel great.


"Whomever said a good workman does not blame his tools was obviously not a golfer. It's only three weeks until I head to qualifying school. Now I know my equipment is up to scratch I can get down to some serious work."

And we aspire to be like these guys. Seems they admit to being more naive than we are!


Posted: 30/10/2009 11:58

One tour pro's naivity hardly means they are all reluctant to have their kit analysed does it?  The majority are going to be meticulous about ensuring their kit is spot on.
Posted: 30/10/2009 12:21

I am not in the same league as the average pro at ball striking or scoring, but I am much cleverer.
Posted: 30/10/2009 17:45

I agree with Hydrolyser, now maybe because we don't have as much skill we fine tune our clubs. I have gripped and cut off new grips within an hour just fine tuning my iron shaft lengths. Don't get me stared on the driver.  Anyone who plays their clubs off the rack is crazy... They are all made too long so the manufacture can boast about how much longer they are then the next. The greatest golfer in the world,  Bobby Jones,  was a great club designer and tinkerer. With a swing like his he still knew the arrows needed to be straight ! 
Posted: 30/10/2009 23:34

Drivers may be too long but irons aren't.

The way i see this is, If gallacher didn't do this before, he would obviously have been working in McDonalds et al if he couldn't hit a golf ball well. i.e definitely not the brightest sparkler in the fireworks factory


Posted: 31/10/2009 02:29

damon,  have you checked the lengths of the Taylormade burner irons over 1/2 inch longer then any other manufacture. When U are average build these are too long. Sure you can hit em if you flatten out your swing. But why change your swing for a few extra yards and sacrifice accuracy.... It's a no brainer !
Posted: 31/10/2009 10:30

Jack, i'll be honest and didn't know that. But that is why Custom fit is a must IMO.
Posted: 31/10/2009 17:50

Amen !!!!
Posted: 31/10/2009 21:20

jack-212 wrote (see)
damon,  have you checked the lengths of the Taylormade burner irons over 1/2 inch longer then any other manufacture.

I think you should check your facts.

Hint: AP1, Big Bertha Diablo.


Posted: 31/10/2009 21:41

pasty wrote (see)
jack-212 wrote (see)
damon,  have you checked the lengths of the Taylormade burner irons over 1/2 inch longer then any other manufacture.

I think you should check your facts.

Hint: AP1, Big Bertha Diablo.


Believe the 'average' driver length has increased by at least an inch in the last 20 years, and iron lofts have decreased,i.e. a 6 iron has become a 5?
Posted: 31/10/2009 21:55

I also find it amazing that not all European Tour players have had their equipment evaluated and updated, as well as custom fit/adjusted. I am fortunate to be friends with two people who work on the ET Vans and have met quite a few ET Pros who turn up to see them for tweaks and to check out new gear. 

I have been told that most of the 'best' players in the World are seriously into their gear, some obsessively so. Maybe thats one of the reasons why some of the luddite journeymen struggle. The margins for success at the highest levels are tiny over the course of 4 rounds or even a season and its not like its that expensive to go through the custom fit process.


Posted: 31/10/2009 22:02

Patsy, I own the set , I did not make up the numbers, I compared them to my X Tours and pings. The loft on the 3 iron is the same as the 2 iron in the Callay set as well as my old Pings. Check all the above web sites if you like and compare the numbers...... I did !
Posted: 01/11/2009 00:36

jack-212 wrote (see)
 Check all the above web sites if you like and compare the numbers...... I did !

You need to compare like-for-like clubs.

So, as suggested, compare the AP1, Diablo and Burner.

You will see that the Burners are not "half an inch longer than all other manufacturers".


Posted: 01/11/2009 09:16

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