Tour Drivers vs Game Improvement

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Tour Drivers vs Game Improvement

I stupidly (long story, play off 19) bought a Nike Covert 2.0 Tour Driver.  I dont hit particually well BUT I think that is largely down to the guy holding it. 

I guess my question is; Is there a great deal of difference between Tour & Game Improvement Drivers or is it just a marketing ploy? I defo could do with more forgiveness with the driver.

Cheers.