Since its launch of the M3 red and black in October 2002 and the Noodle Two in March 2003, Maxfli has kept a low profile in the highly competitive golf ball market.
But while Titleist and Callaway have been running away with the plaudits with their respective ProV1 and HX black, red and blue models, Maxfli has been working on its Revolution and Noodle brands aimed at golfers from scratch to high handicap.
The new three-piece Maxfli Revolution Tour, it says, suits Tour players as well single figure golfers, looking for a little extra yardage and control. It has a SpeedCore to deliver ‘higher velocity for greater distance, while maintaining a low compression for soft feel.’ Recommended price is £35 a dozen.
The Revolution EXT Distance incorporates SpeedMantle technology, a thin layer sandwiched between the cover and the core to ‘increase the speed at which the ball leaves the clubface and deliver a high launch angle and low spin-rate off the driver.’
It has a slightly firmer cover than the EXT and with a recommended price of £25 per dozen.
While Maxfli has been encouraged by the introduction of the original Noodle (long and soft) and Noodle Two (long, soft with extra spin) it felt there was still room for more choices on the Noodle menu.
The two-piece Rotini Noodle is said to produce even more spin for extra control around the green, while the Al Dente Noodle was produced with distance in mind and is aimed particularly at golfers with slower swing speeds.
Says Maxfli’s Sean Toulon: "Since 2001 when the original Noodle burst onto the scene, the name has been synonymous with the phrase 'long and soft.' Our two new models will allow a much wider range of players to enjoy the long-and-soft qualities associated with the Noodle name."
The balls have a recommended price tag of £17per dozen.
For your nearest stockist call 01256 479797 or visit www.maxfli.com
Maxfli makes new moves