Nike launches unconventional putter

Appearance of a blade with the stability of a mallet

Golfmagic Equipment
Wed, 18 Jan 2012

Nike Golf has introduced an iconic half mallet version of its Method line of putters, with a design likened to a concept car.

Dubbed the Nike Method Concept, the putter has the face and address of a traditional blade in red, coupled with a contrasting black body connecting the heel and toe.

The company claims its striking new flatstick blends art with science without sacrificing the game-changing performance that Nike Method technology delivers - for a smoother stroke and truer roll with less skid.

Nike adds the idea behind its unconventional shape is to provide the high moment of inertia (MOI) associated with a bulkier putter, while maintaining the look of a blade. The face of the putter weighs just 90g and the body is heavy at 200g.

David Franklin, Master Model Maker at Nike Golf, said: “There’s a reason the shape is the way it is. It allows us to infuse vital science and powerful technology that delivers a very high MOI in a relatively small package.”

Available in February at RRP £119.95 in both right and left-handed 33”, 34”, 35” versions.

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