Arccos launches second generation golf tracking system

Arccos 360 shows distances, which club to use, and what to practice

Charlie Lemay's picture
Tue, 25 Apr 2017
Arccos launches second generation golf tracking system

Arccoss has launched its second generation performance tracking system - Arccoss 360.

Golfers place sensors in the grips of their clubs, which automatically detect when a shot is hit.


An enhanced version of the Strokes Gained algorithm then offers Shot-Link style analysis, like that enjoyed by players on the PGA Tour.

“Until now, amateurs haven’t had access to the type of data-driven insights that the world’s best players  are using,” says Sal Syed, Arccos CEO and Co-Founder.

“We’ve pioneered a system that does just that by seamlessly capturing and analysing every shot a golfer hits, helping them go beyond guesswork to lower their scores.”

What does Arccos360 provide?

How Far to Hit Each Shot – with rangefinder GPS (in yards or meters) to any point on more than 40,000 courses worldwide

Which Club to Use in Every Situation – with Smart Distance™ data on true averages for each club in your bag

What to Practice – with the proprietary Tour Analytics platform that provides insights about a player’s strengths and weaknesses, including handicap breakdowns for Driving, Approach, Chipping, Sand and Putting

The sensors work with a free app, and users can look at the Tour Analytics web dashboard to view insights into their stats.

Arccos, who are a technology partner with Microsoft, partnered with Cobra Puma Golf for the Cobra Connect system, which sees the technology used in the new King F7, F7+ and King LTD Black drivers.

“In just over two years, we’ve recorded more than 50 million shots during nearly 600,000 rounds and the evidence is clear – our users improve rapidly,” adds Syed.

“In 2016, the average Arccos user who played more than 10 rounds reduced their handicap by 2.77 strokes, a rate that’s 20-times faster than the average player in the USGA GHIN handicap system. This is just the tip of the iceberg in terms of the advanced analytics that will be delivered to the Arccos community through our work with Microsoft.”

Arccos and Microsoft are official cloud partners, combining Arccos’ performance tracking system and Microsoft’s Azure Cloud platform and Machine Learning.

The companies will deliver technologies to deliver insights to help golfers shoot lower scores.  

Head to the Arccos website for more information.