Bryson DeChambeau makes announcement ahead of LIV Golf Andalucia
Bryson DeChambeau and his Crushers GC have confirmed a multi-year collaboration with Qualcomm Technologies.
Bryson DeChambeau and his Crushers GC team have announced a multi-year collaboration with Qualcomm Technologies, Inc. ahead of this week's LIV Golf Andalucia.
The collaboration brings Qualcomm’s technology leadership together with DeChambeau and Crushers GC’s innovative approach to golf, content, and technology.
Qualcomm Technologies, Inc. is a global leader in advanced technology solutions.
Two-time US Open champion DeChambeau and his Crushers GC will feature the Qualcomm brand on player apparel and experiential activations, and Qualcomm will work closely with DeChambeau and Crushers GC on content creation and storytelling.
Crushers GC is represented by LIV Golf superstar DeChambeau (captain), Paul Casey, Charles Howell III and Anirban Lahiri.
DeChambeau's team has been dominant in the breakaway golf league, amassing a league-best eight regular-season team victories in addition to the 2023 Team Championship, while DeChambeau has racked up three individual titles, including LIV Golf Korea 2025.
"I'm thrilled to embark on this new partnership with Qualcomm, a company that shares my passion for innovation and pushing the boundaries of possibility," said DeChambeau, who is not only one of the world's best players but also now a YouTube sensation with more than 2m subs.
"I am passionate about integrating technology to enhance my performance and engage with my community, which is why I am excited to partner with a company like Qualcomm that is inventing the technology that the world uses every day.
"This is just the beginning of a journey that will transform the way we experience and interact with sports."
Dom McGuire, SVP and CMO of Qualcomm Incorporated, said: "Bryson DeChambeau and Crushers GC’s groundbreaking approach to team golf and the use of technology to optimize their performance, aligns perfectly with Qualcomm, a US technology leader that has been at the forefront of innovation for 40 years.
"This collaboration seamlessly corresponds with our commitment to advancing technology and enhancing experiences, and we look forward to working with Bryson and Crushers GC to introduce our technology to their fans around the world."
DeChambeau has curated a fanbase that sits at the intersection of sports and technology and has brought a new audience to golf with his use of technology to optimize his game.
Over the coming months fans can expect to see DeChambeau integrate Qualcomm into his content across his platforms.
In addition, the Qualcomm logo will be featured on all Crushers GC team apparel.
DeChambeau and Crushers GC are competing in the league's latest event at LIV Golf Andalucia at famed Valderrama this week.
LIV Golf Andalucia takes place a week before the 153rd Open at Royal Portrush.
The league then heads immediately to LIV Golf UK at JCB.
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