Tiger Effect: CBS reveals giant TV audience spike following US PGA

When Tiger Woods is playing golf, people watch. Check out these numbers from the US PGA...

Andy Roberts's picture
Wed, 15 Aug 2018
Tiger Effect: CBS reveals giant TV audience spike following US PGA


The US PGA may have proven a tough one to watch comfortably this side of the pond, but the story was a little different in the United States as CBS Sports is reporting a whopping 73% increase in final-round viewing figures against 2017.


Tiger Woods raced through the field with a 6-under 64 to finish runner-up behind winner Brooks Koepka, who collected his third major title in his last six major starts. 

An average 8.5 million watched in the US - up from 4.9 million when Justin Thomas secured his first major title last year - the highest figure since 2009 when Woods again finished runner-up.

TV viewing figures reached a high of 12.3 million at the conclusion of play at 7pm ET. 

CBS golf writer summarised things perfectly in his tweet: "Tiger Woods wins the 2018 PGA Championship with a score of -14. Brooks Koepka finishes second at -16."

Woods' return to golf has seemingy fuelled people's interests in the sport again, especially in final round of majors.

NBC's final round coverage of The Open - which saw Woods lead with eight holes remaining - was up 38% on the final round of the 2017 Open won by Jordan Spieth, while The Masters final round coverage - where Woods was down the field in 32nd - saw an 18% rise. 

The US PGA coverage for many UK and Ireland golf fans proved a little different on streaming site Eleven Sports, which saw technical glitches happen all too frequently and a lack of true insight into the game across all four days - depicted none better than Brooks Koepka being referred to as "Bruce" at times and the stream cutting out during his winning putt.