HUGE changes made to Wentworth with exclusive John Deere partnership

Wentworth Club and John Deere Limited have announced an exclusive partnership for the supply of golf course maintenance equipment to its West, East and Edinburgh Championship Courses, according to Golf Business News.

The news comes just three months prior to Wentworth Club's annual hosting of the BMW PGA Championship on its world-famous West Course.

As of Spring 2019, the famous golf club in Virginia Water, Surrey, will partner with John Deere Limited with its supplying dealer Farol Ltd providing additional technical and equipment support.

A  new machinery fleet consisting of 140 machines will be deployed including mowers for tees, surrounds and approaches, fairways, greens and rough, as well as state-of-the-art GPS Precision Sprayers and Gator utility vehicles. 

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“We are delighted to welcome the John Deere company to Wentworth as our exclusive partner in the supply of greenkeeping and grounds machinery through its regional dealer Farol,” said Wentworth Director of Golf & Greenkeeping Kenny Mackay.

“This agreement represents a significant investment to ensure our fleet is always at the leading edge of technology and innovation.”

John Deere has been a leader in GPS technology in the agricultural industry for many years and is now developing systems specifically for golf course maintenance use, with Wentworth Club being an early adopter.

The new advanced technology sprayer delivers great environmental benefits by applying inputs far more accurately and only to predetermined target areas. This significantly reduces overall chemical usage and can potentially cut spray costs by up to 15%.

“The world of course management and greenkeeping is changing fast and John Deere is at the forefront of these developments,” said John Deere’s Turf & Golf Sales & Marketing Manager Carlos Aragones.

“John Deere equipment helps to maintain many of the world’s greatest golf courses, and we are honoured to now include Wentworth Club in that prestigious company. We look forward to building a long and productive partnership with the Wentworth team, and to the Club becoming one of our leading strategic partners in the golf industry across Europe and beyond.”