The ultimate golf lifestyle festival is arriving in London this Masters weekend

Envisioned as the largest and most complete golf lifestyle festival ever held in London, the inaugural Golf Clubber festival will take over Southeast London's Magazine events space over the weekend of April 11-12. 

Centred around the action at Augusta, which will be live on screens across the festival over the weekend, Golf Clubber will give the city's golf fans an entirely new way to celebrate one of the most iconic weekends in the game while pushing a new identity for the game grounded in fashion, food, technology and a new wave of dynamic personalities leading the sport into a new era.

There is, of course, so much more on offer than just a new way to watch the season's first major. The Festival's main stage will host talks and masterclasses with some of the hottest new voices in golf, including football legend turned content creator Jimmy Bullard, Lock & T (made up of former World Heavyweight Champion Tony Bellew and Rudimental's Locky, the Fore Bros, Golf Life (Tubes & Ange), Trey Niven, and Cal Shukla.

PGA golf coach and creator Georgia Ball will also appear, as will current Ladies European Tour player Hannah Screen.

A pro zone will feature some of the latest and greatest tech and equipment for guests to try out, with simulator bays, simulators, putting challenges and interactive experiences, as well as a dedicated recovery zone from Hyperice.

Beyond this, a food and drinks area will serve some of London's best street food, while an outdoor terrace will play home to London's first ever fan zone and watch party, with all the action from The Masters live on a big screen.

"We aim for Golf Clubber to host the biggest ‘off course’ events in golf, democratising access to the game," says Chris Clark, Golf Clubber founder. "We want to make it accessible in both senses of the word, something you don’t have to travel miles to and feel welcoming for all types of golfer, in essence creating a modern clubhouse.

For the golf style enthusiasts, the Golf Clubber Pro Shop will be stocking some of the best brands making golf apparel right now, with Adidas and HEAD Golf in partnership with TrendyGolf confirmed as headline partners.

A basic one-day ticket will run you £39.60, and includes access to all the talks, the performance zone with simulators, access to the Golf Clubber Pro Shop, live music and street food pop ups. VIP and VIP+ tickets are also available, which offer exclusive sessions with the festival's main stage talent, a VIP bar, table service and included food and drink.

"In an ever digital world, people are craving those unrepeatable live moments, especially during the Masters, to share with friends," Clark continues. "Saturday is very high energy 18+, while Sunday we will focus on the families and is designed for helping get kids into the game. Especially those from underprivileged backgrounds. 

"We want to bring that golf to the heart of London."

Tickets are available now at Golfclubber.co.uk