PING's new putters arrive with a tiny tweak that might just help you hole more putts

PING exists in a slightly odd nether-region where it can boast of making some of the most iconic putters known in the game, yet their more modern flat sticks aren't, for some reason, that widely sought-after (at least, by Scotty Cameron/Odyssey standards).

That may well change this year however, as the American company has today pulled the covers off the biggest new update to its top-end putter range in years, readily embracing all the biggest leaps forward that have been made in putter technology over the past few years and building on the success of the more affordable Scottsdale line released last year.

The Scottsdale TEC (standing for Tour Elevated Concept) range is the brand's new top-end flagship line, and the plays host to a number of new innovations from the brand. Most notable, and immediately eye-catching, is the colour scheme and alignment profile, named Eye-Q by the brand. 

To better aid visual acuity and mental clarity, PING has adopted a high-contrast black-on-white scheme on top of the putters, with a simple line-and-dot alignment system. The idea of the separate dot is that it gives a place for the player to focus their eye when preparing to make a stroke, having used eye-tracking research to figure out just how much players shift their gaze even when they think they're at their most focused.

Providing an altogether more premium feel than the standard Scottsdale model putters, PING's new Scottsdale TEC also have a revised face insert, made from PEBAX - a firm, elastic material typically used in the soles of running shoes. The sensation it provides is softer than a standard milled face, yet responsive.

The Scottsdale TEC range consists of five new models in total, all of which are based on some of PING's most popular mid-mallet and mallet shapes: the Blue, the Ketsch, and the Hayden.

Of these, two – the Ally Blue Onset and Ketsch Onset – come with a brand new shaft profile that sits behind and towards the middle of the putter face, leaning further towards the low-torque, high-MOI category without strictly being zero torque.

This stems from PING founder Karsten Solheim's long-held belief that 'pulling' the centre of gravity of a putter is preferable to pushing it where stability is concerned. 

"Ensuring the proper CG placement relative to the shaft axis is critical to performance," says PING CEO & President John K. Solheim Solheim. "Pulling the CG provides more stability through the stroke and helps keep putts on line and rolling into the hole."

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Already, this approach has found success on tour, and the Ally Blue Onset immediately found itself a high-profile adopter in Tony Finau, who put one in the bag after testing it last year.

Priced at £375 each, the full PING Scottsdale TEC range of putters is available now to browse at PING's website.