The new website positions Bettinardi’s brand on a stronger global platform, in order to reach consumers who have demanded the product over the last few years.
“We really felt that we were missing a huge portion of the golf market in Europe with the UK representing the largest share,” said President of Bettinardi Golf Bob Bettinardi.
“We have seen tremendous demand for our putters and feel that the UK is finally ready for Bettinardi.”
In addition to their new website, Bettinardi is also debuting their 2014 BB Series putters to the UK, offering it as the first country around the world to be able to purchase this product.
The new line consists of a BB1, BB1F, BB32, BB43, BB55, and three new Counterbalance models.
“With five different head styles and three Counterbalance options, we know that there is enough variety for everyone to find something they like,” added Bettinardi.
In addition to the highly anticipated BB Series, Bettinardi will also showcase their Studio Stock, Queen B Series, and Matt Kuchar Models on their website.