Arccos Caddie 2.0 puts a bagman in your pocket

Real-time strategies for every shot, on any hole in the world.

Charlie Lemay's picture
Wed, 27 Jun 2018
Arccos Caddie 2.0 puts a bagman in your pocket

Arccos Golf have launched Arccos Caddie 2.0, which now provides players with real-time strategies for every shot, on any hole in the world.

Arccos Caddie 2.0 uses a wide variety of inputs to provide golfers with real-time insights into optimal and alternative strategies, as well as outcome predictions, for every shot played.

The AI platform is powered by Microsoft Azure and is free for all users of the Arccos 360 system.

More than one million rounds of golf have been played using Arccos since its introduction on over 40,000 courses worldwide, registering 418 million GPS course mapping data points and 26 billion time-stamped, geotagged data points.

“The entire sports landscape is being revolutionised by advanced analytics, and golf is the most ideal sport for the application of these concepts,” said Andrew Turner, Senior Director of Global Sales at Arccos Golf.

“Working with Microsoft, we’re plugging into a very traditional framework – the caddie/player relationship – and taking it to the next level through the power of AI.

“Considering only 3% of golfers today have access to advice from a human caddie, we’re also helping adjust the caddie experience by making it available to anyone,” he added.

Factors considered include:

- A user’s shot history

- The historical performance of other Arccos users

- Wind speed/direction and other weather conditions

- Elevation changes

- Hole geometry

- Hazard locations

“The PGA TOUR has done a great job of using advanced analytics to help its players practice and perform their best,” said Mike Downey, Director, Principal Evangelist – Sports at Microsoft.

“At other levels of the game, capturing the necessary on-course data has been a real challenge. Arccos Golf has cracked that code and built a robust data set which is being deployed via the Microsoft Azure cloud to the benefit of golfers worldwide,” he added.

For more information, heaad to the Arccos website.