adidas's latest ambassador is one of the game's underrated style icons
The three stripes are partnering with the family of the late, great Forrest Fezler to ring in PGA Championship weekend.
A couple of days ago, adidas Golf announced a new entry to their roster of apparel ambassadors. They teased his last name began with an 'F', and that he'd finished second at a US Open.
As it turns out, the player in question was not Tommy Fleetwood as many had guessed. Rather, the three stripes is using PGA Championship week to honour a player who has gone down as one of the game's sartorial legends: Forrest Fezler.
Those familiar with Fezler may know him for his second-place finish at the 1974 US Open, but it was his defiant choice of clothing at the same tournament ten years later that has earned him a place in the history books.
Prior to teeing off on the 72nd hole at the 1983 US Open, the American stepped into a port-a-loo and emerged wearing – horror of horrors – a pair of shorts, before leaving the course. The act served two functions, giving his pins some much needed ventilation, and flipping a not-so-subtle bird at the rule-setters of the USGA.
Shorts remain banned in official tournament play to this day, and as such Fezler remains the only person to ever don a pair of shorts during an official PGA Tour round.
adidas's decision to partner with Fezler's family comes just in time to celebrate the release of the brand's Ultimate365+ short, which has been refreshed with even more groundbreaking tech for the 2026 season.
Building upon the formula of the short that changed golf shorts back in 2015, the latest Ultimate365+ short features a unique TwistKnit fabric for breathability, flexibility and comfort, as well as a unique inner waistband material, inspired by Gecko toes, that grip the shirt and prevent it from coming untucked through the swing.
In celebration of the new deal, adidas have erected a playful statue in downtown Philadelphia this PGA Tour weekend, adorned in a pair of the new Ultimate 365+ shorts and rendered wearing the brand's new MC70 golf shoes.
adidas athletes at this weekend's PGA Championship will also wear a special-edition patch, recognizing Fezler’s impact on the game, and will pay homage to Fezler by wearing shorts during the tournament's practice rounds on Monday to Wednesday.
You can follow the celebrations across the weekend by tuning in at adidas Golf's Instagram.
In This Article
Brad Nash is Reviews Editor at GolfMagic, having joined the team in June 2025 to look after all things reviews, soft goods testing and equipment alongside Equipment Editor Georgina. Primarily a writer, you may see him pop up in videos or on the GolfMagic socials from time to time.
