Golf Pride unveils 'reminder' grip with Align technology

Raised ridge designed to help players place their hands in same position on every shot

Charlie Lemay's picture
Wed, 1 Feb 2017

Golf Pride unveils 'reminder' grip with Align technology

80% of Tour players compete with Golf Pride grips

Golf Pride has revealed its new “reminder” grip, boasting Align Technology allowing players to place their hands in the exact same position shot after shot.

A raised edge runs down the back of the grip, made of cord and rubber, and it is seen on the MCC family.

The technology is designed to help players square the clubface

The MCC Align and MCC Plus4 Align is designed to help players square the clubface more frequently. The micro-diamond pattern and 50% firmer material compared to the surrounding grip area, pronouncing its feel.

The flex channel separates Align technology ridge from the grip bosy for maximum elevation lift and lock the fingers.

The Golf Pride MCC Align grip

“80% of Tour players trust their games to Golf Pride, which allows us to conduct extensive professional and consumer testing to create an innovation that delivers consistent results,” said Jonathan Neal, Global Marketing Manager for Golf Pride Grips.

“A repeatable grip is critical for a lot of the best players in the world, with 1 in every 3 PGA Tour players currently using a grip with a reminder rib. However, they uniformly provided us feedback that they want it to be more pronounced. That insight led us to develop ALIGN Technology to assist the best players in the world and amateurs alike to feel alignment and to square the clubface.”

Head to the Golf Pride website for more.