Kuchar extends Skechers deal

Matt Kuchar extends deal with Skechers

Charlie Lemay's picture
Wed, 13 Apr 2016

Matt Kuchar has signed a multi-year extension with Skechers.

The American will continue to represent Skechers Go Golf on the PGA Tour, he will feature in marketing campaigns, and will work closely with the brand in developing new products.

“Working with Skechers Performance has been extremely rewarding,” said Kuchar. “Their team has been a creative force and is on the cutting edge of design, bringing me the best footwear possible and keeping me at the top of my game.

"The shoes I wear need to be stable and secure on the green, and Skechers Performance has that perfect balance, giving me the highest functionality while remaining the most comfortable golf shoes I’ve ever worn.”

The seven-time PGA Tour winner has played an integral role in the technical development of Skechers GO GOLF footwear.

Kuchar launched the Skechers GO GOLF Pro with a series of TV spots titled “GOLF Tips with Matt Kuchar,” which won the International Network of Golf (ING) 2015 Industry Honours award.

He has since followed up with a new campaign titled “GOLF SCHOOL” that includes several of Skechers Performance golf pros: Belén Mozo, Billy Andrade, and Colin Montgomerie.

“Our partnership with Matt has been invaluable in growing our golf business,” said Rick Higgins, Senior Vice President, Merchandising/Marketing, Skechers Performance.

“His input on developing the footwear has helped us build some of the most competitive golf shoes on the market and on top of that, he is a first-class guy to work with."

Head to the Skechers site for more information. 

 

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