Branson lauds Golf Live, Virgin partnership

Montgomerie gets Virgin boss on the right swing plane

Fri, 20 Apr 2012

Branson lauds Golf Live, Virgin partnership

Sir Richard Branson is not known for doing things by halves and he lived up to his thrill-seeking reputation by celebrating Virgin Atlantic’s involvement in this year’s Golf Live show – with a golf lesson on the wing of one of his planes.

Branson recruited the services of European Ryder Cup winning captain Colin Montgomerie - who will be one of the star attractions at The London Club from May 18 to 20 - to help put his game on the right track.

“I have had some unique places to play golf during my career including some courses in Africa and Australia but nothing quite like this,” said Montgomerie, who passed on advice to the airline's founder on the wing of a Virgin Atlantic aircraft.

“To stand four metres up on a wing and give a golf lesson to Sir Richard Branson is very, very different. It’s great.”

Branson, who has made several world record attempts, said: “Colin Montgomerie is one of the greatest golfers in the world and to have any hints from him was a real privilege.

“He gave me a few lessons and I need a few as golf is not my best sport and most of my game is on a wing and a prayer!”

Golf is a growing market for Virgin Atlantic, which flies to an expanding number of golf destinations from Heathrow, Gatwick, Manchester and Glasgow.

Branson added: “We have a lot of people working for Virgin Atlantic who are golf-mad and we carry a lot of golfers so I thought it would be a great event to sponsor.

“The great thing about Golf Live is that people can get close to great golfers like Colin, talk to them, get feedback and hints on how to play the game and have a really fun day out.”

Click here to see footage of Montgomerie and Branson on the plane.

For more information visit www.golfliveevent.com

Remember!

Golfmagic has teamed up with Golf Live to offer six pairs of tickets to the London Golf Club extravaganza. One lucky winner will also get the chance to take a friend to stunning St Mellion for an overnight stay and two rounds of golf. Click here to enter.

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