Adam Scott talks about the new FJ D.N.A.

Video: Feel Advanced with the new FootJoy shoe for 2014

Adam Scott talks about the new FJ D.N.A.

FOOTJOY this week unveiled its new D.N.A. golf shoe to the world this week.

Featuring the most comprehensive feature package ever delivered by FJ, D.N.A. footwear represents the most proven elements of the world-renowned DryJoys footwear family with all-new, cutting-edge componentry and construction methodology for the very best in performance.

Here's the advert that will be capturing FootJoy fans this season...

In a series of short videos from FootJoy, Masters champion Adam Scott discusses the benefits of his new FJ D.N.A. golf shoe that was unveiled to the world this week.

Featuring the most comprehensive feature package ever delivered by FJ, D.N.A. footwear represents the most proven elements of the world-renowned DryJoys footwear family with all-new, cutting-edge componentry and construction methodology for the very best in performance.

First up, the Australian talks about the FTF FitBed.

In order to achieve the sleek, low-profile look of D.N.A., the midsole was moved inside the shoe. FTF (Fine-Tuned Foam), a new proprietary cushioning material, is used throughout the interior FitBed midsole. In order to achieve in-shoe stability as well as premium cushioning, two densities of FTF were utilised - a firmer density for stability around the perimeter of the FitBed and a softer density in the heel and forefoot providing industry-leading in-shoe comfort.

Review: FootJoy D.N.A.

Next up, Scott talks about the NitroThin outsole

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