PowaKaddy reaches half a million Freeway sales

PowaKaddy reaches new ground in the electric trolley market

Andy Roberts's picture
Fri, 29 Jul 2016

PowaKaddy reaches half a million Freeway sales

The latest PowaKaddy FW7 features a brand new 3.5” widescreen full colour display (Photo: PowaKaddy)

The world of electric golf trolleys experienced a major first today as PowaKaddy revealed its Freeway range had reached half a million sales since the introduction of the first Freeway back in 1999.

The evolution of the Freeway range has been one of golf’s biggest success stories over the last two decades, helping to grow the electric trolley sector to a wider range of golfers, whilst making the sport more enjoyable and less physically-demanding.

After the successful introduction of the first Freeway trolley in March 1999, the brand’s popular range has evolved through several generations, but one of the biggest game-changers came just 12 months after the original launch, in the year 2000.

As the sport and its technology progressed into the 21st Century, PowaKaddy engineers created a revolutionary new sleek design that reduced the width of the Freeway trolley from over 70cm to under 60cm – and, in doing so, developed a trend which the trolley industry was to follow in the years to come, right up until the present day.

We'd like to thank every golfer who has been a part of the PowaKaddy family - chairman John deGraft-Johnson
 

The Freeway Standard from 2003 (Photo: PowaKaddy)

FREEWAY TIMELINE

March 1999: Launch of the very first Freeway electric trolley, 16 years after the founding of PowaKaddy in 1983.

March 2000: PowaKaddy significantly reduces width of electric trolley from over 70cm to under 60cm and introduces simple folding technology that develops into modern day 3-fold system.

October 2006: Freeway production moves to new PowaKaddy premises in Sittingbourne, Kent.

February 2013: Freeway range evolves into a three-strong family, including Freeway model, enhanced Freeway Digital+ and sleek Freeway Sport trolley.

February 2014: Freeway family evolves into a new trio: the FW3, FW5 and FW7.

February 2015: Freeway family significantly upgraded with newly-shaped PowaFrame and wheels.

October 2015: A new 3-year warranty is introduced on the top-of-the-range FW7.

December 2015: Lithium outsells lead acid as the Freeway range’s most popular battery.

February 2016: Launch of the most advanced Freeway range of all time, including the feature-packed FW7s with brand new calorie counter

With a slimmer Freeway design came the ability to fold the trolley more easily and into a much more compact size.

This has since progressed through to trolleys as we know them today, with PowaKaddy’s simple 3-fold system saving time, energy and hassle for golfers who rely on transporting their trolley in smaller car boots and storing in tighter spaces.

TOTB: ELECTRIC TROLLEYS 2016

A number of hi-tech cutting-edge additions have followed and now also feature prominently in the 2016 Freeway range.

These include a technology-packed digital screen, adjustable distance control, distance measurement function, USB port for charging GPS devices, Plug ‘n’ Play battery system and, most recently on the new FW7s, a calorie counter to show how many calories the golfer has burned in a round.

"PowaKaddy has always been dedicated to providing golfers with the very best in reliability, innovation and performance, and there’s no doubt the Freeway range has pushed boundaries in all of those categories and shaped trolleys as we know them today," said PowaKaddy Chairman, John deGraft-Johnson.

"We’d like to thank every golfer who has been a part of the PowaKaddy family, as well as our valued stockists, who continue to support the brand and allow us to that take trolleys like our new FW7s onto levels never seen before."

The 2016 line of FW3, FW5 and FW7s models incorporate of all the very best innovations from the Freeway franchise, as well as several new technologies specifically geared towards the avid golfer.

All three boast a bespoke engineered low-profile PowaFrame chassis that ensures extra strength and robustness, reduces overall weight and allows for one of the simplest and strongest 3-way folding systems on the market.

Supreme handling and manoeuvrability has been proven through long term testing, whilst tempered glass front wheel bearings ensure a smoother, quieter movement and last up to five times longer than regular bearings. 

For more information about the brand, visit www.powakaddy.co.uk