Report: LIV Golf will no longer announce its viewership data

LIV Golf is reportedly ending their viewership data announcements mid-way through the second season.

18 May 2023

LIV Golf will not continue to announce their US viewership data as the league approaches the latter half of its second season.

The series had already quietly stopped announcing its viewership numbers, according to the report from Golf.com.

The Saudi-backed series had its inaugural event back in June 2022 and went on to have seven more tournaments for its first season.

In that first year, LIV Golf events were streamed on both YouTube and on the league's website.

However, for 2023, it was announced that the series had struck a two-year deal with The CW Network in the US to broadcast and stream its tournaments in the States.

LIV Golf's chief media officer, Will Staeger, told Golf.com back in January that making their data public was "critical to all of our plans.”

He had added:

"[2023] is about growing the knowledge of where you can watch us, and then growing the ratings. It’s about growing the viewership."

However, it appears that method has been dropped by Greg Norman's league.

LIV Golf sources reportedly told Golf.com's Hot Mic that the series would not continue to release its US viewership broadcast data.

According to the report, LIV Golf declined to explain why.

Last week, during the final round of its Tulsa event, several affiliates of the CW that were airing the tournament ended its coverage moments before the beginning of a three-way playoff between Dustin Johnson, Cameron Smith, and Branden Grace.

The league is now taking a break as the PGA Championship gets underway in Rochester, New York.

They will return next week with an event in Washington, D.C., the seventh event of the year.

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