Titleist have launched their new TruFeel and Velocity golf balls which will be made available on February 4.
Already the softest golf ball in the Titleist lineup, the new TruFeel (£24 per dozen) has been re-designed with a new larger, faster and low compression TruTouch Core.
Alongside a thinner reformulated TruFlex cover, this provides golfers with more distance than ever before in combination with an even softer greenside feel.
TruFeel is offered in both white and high optic yellow. The brand was able to deliver the enhancements by engineering a larger and faster core along with high-performance aerodynamics to deliver long distances.
Titleist TruFeel delivers best-in-class performance through the most advanced low compression design and manufacturing technologies.
The TruFeel continues to utilise an alignment aid-type side stamp, providing golfers with the option for easy alignment without having to mark a line on the ball.
The new Velocity (£28 per dozen), also featuring a new higher-compression core and reformulated cover combination, provides golfers seeking distance with the longest, best performing Velocity yet.
The result of the new technology engineered into the 2022 Velocity includes longer driver and long iron distance, extremely low long game spin, high flight on all shots and playable greenside feel.
The 2022 Velocity will be produced in white only until October, when golfers can experience the speed of Velocity in style with three distinct matte colour options - Matte Orange, Matte Green, and New Matte Blue.
Titleist has also done extensive research and development in the coloured golf ball area, especially when it comes to matte finishes. A New Matte Blue Velocity will be introduced to the market in October alongside Matte Orange and Green.