Equipment News

Looking for the perfect gift for the golf-mad lover in your life this Valentine's Day? GolfMagic has picked out some fantastic deals doing the rounds at American Golf right now...

Wilson Golf have introduced three new Dynapwr drivers to their line-up: Dynapwr LS, Dynapwr Carbon and Dynapwr Max.

Wilson has expanded its offering by introducing two new irons: the game-improvement Dynapwr and game-improvement plus Dynapwr Max.

Sun Mountain unveils VLO Technology, new-look H2NO golf bags & all-new E-LITE styles for 2025.

New adidas Adizero ZG golf shoe offers golfers performance footwear that's light all round for 2025.

Wilson rolls out two new golf ball models with game-changing technology to help you shoot lower scores in 2025.

Rickie Fowler has penned a new long-term extension deal with COBRA PUMA Golf ahead of making his first start of the 2025 PGA Tour season.

Rickie Fowler’s deal to play a TaylorMade golf ball and glove has ended after the two sides decided not to renew for the 2025 PGA Tour season.

Looking to improve your putting stroke and lower your scores? You should definitely book yourself in for a free putter fitting with American Golf.

Srixon has rolled out the latest line of Z-STAR Series golf balls. This is everything you need to know.

PXG Mini-driver features Tour-winning technology engineered for skilled golfers.

Redefining players distance and players game improvement performance.

Mizuno launches stunning new line of Pro T series wedges.

TaylorMade launches new Qi35 Fairway Woods and Rescues.

Mizuno launches stunning new Mizuno Pro players irons designed for the modern golfer.

TaylorMade launches all-new Qi35 family of drivers.

The UK’s largest golf retailer is offering a full game review with their expert team – perfect for shaking off the winter cobwebs, and all completely free of charge.

Take a look inside the bag of PGA superstar Hideki Matsuyama.

Mizuno launches stunning new JPX 925 Forged irons with the addition of a striking new black finish.

PUMA GOLF releases new IGNITE ELEVATE 2 and IGNITE ELEVATE X golf shoes just a week after Max Homa put pen to paper on a new deal with the brand.

PGA Tour member Michael Kim has shared valuable insight into how lucrative equipment deals with leading manufacturers really work.

Two-time PGA Tour winner Akshay Bhatia pens a new deal to become a global ambassador for premium apparel and footwear brand TravisMathew.

The new range is designed to push performance from great to elite.

TaylorMade staff player Rory McIlroy was spotted testing out the new TaylorMade driver in his exhibition match against LIV Golf recruits Brooks Koepka and Bryson DeChambeau.